Marketing Online Support
9.5 Using Calls to Manage Your Campaign
Once you have emailed out your marketing campaign you may want to follow this up with a campaign of telesales or you may be just interested in finding out who doesn’t buy something and then following up with a telephone campaign.
From Horizon we are able to see who has opened an email. If we know who has opened the email we may want to follow this up with a phone and create some automatic calls via the call manager to aid with the call management.
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